Political advertising transparency notices in accordance with European Parliament and Council Regulation (EU) 2024/900 on transparency and targeting of political advertising.
TRANSPARENCY NOTICE No. 19/01/2026/01
Sponsor: European Conservatives and Reformists Group in the European Parliament
Entity paying for the political advertisement: European Conservatives and Reformists Group in the European Parliament
Period during which the political advertisement is intended to be published, delivered, or distributed: 19.01.2026 – 30.12.2026.
Total amount and value of other benefits received by political advertising service providers for the political advertisement: EUR 12,773.57
Information on the origin of the funds and other benefits received by the political advertising service provider: European Conservatives and Reformists Group in the European Parliament.
To report non-compliant political advertising: reklama@smg.lv
TRANSPARENCY NOTICE No. 08/01/2026/01
Sponsor: EPP Group in the European Parliament
Entity paying for the political advertisement: EPP Group in the European Parliament
Planned publication, delivery, or distribution period of the political advertisement: January 8, 2026 – July 16, 2026
Total amount and value of other benefits received by political advertising service providers for the political advertisement: €11,657.61 (including VAT)
Information on the origin of the funds and other benefits received by the political advertising service provider: European Union funding.
To report non-compliant political advertising: reklama@smg.lv
TRANSPARENCY NOTICE No. 21/05/2026/01
Sponsor: Union of Political Parties "Union of Greens and Farmers" (ZZS);
Registration No. 40008068957, registered address: Lielirbes Street 17A–30, Riga, LV-1046, Latvia;
e-mail: info@lzs.lv.
Entity paying for the political advertisement: Union of Political Parties "Union of Greens and Farmers" (ZZS),
Registration No. 40008068957, registered address: Lielirbes Street 17A–30, Riga, LV-1046, Latvia;
e-mail: info@lzs.lv;
authorized representative: SIA "Arena Media", Registration No. 40003966746,
acting pursuant to Power of Attorney No. 20/05/2026 issued on 20.05.2026,
represented on the basis of its Articles of Association by its Board Member, Kaspars Ulsts.
Period during which the political advertisement is intended to be published, delivered, or distributed: 21.05.2026 – 05.06.2026.
Total amount and value of other benefits received by political advertising service providers for the political advertisement: EUR 6,712.37 (including VAT).
Information on the origin of the funds and other benefits received by the political advertising service provider: state funding and private funding.
To report non-compliant political advertising: reklama@smg.lv
TRANSPARENCY NOTICE No. 05/05/2026/01
Sponsor: Association "LATVIJA PIRMAJĀ", Brīvības Street 40–30, Riga, LV-1050, Latvia, Registration No. 40008308560
Entity paying for the political advertisement: Association "LATVIJA PIRMAJĀ", Brīvības Street 40–30, Riga, LV-1050, Latvia, Registration No. 40008308560
Period during which the political advertisement is intended to be published, delivered, or distributed: 05.05.2026 – 30.05.2026
Total amount and value of other benefits received by political advertising service providers for the political advertisement: EUR 16,099.36; VAT 21%: EUR 3,380.87; total amount: EUR 19,480.23.
Information on the origin of the funds and other benefits received by the political advertising service provider: Private funding.
To report non-compliant political advertising: reklama@smg.lv
Information updated on 06.05.2026.
TRANSPARENCY NOTICE No. 11/05/2026/01
Sponsor: Political Party "Progressives"
Entity paying for the political advertisement: Political Party "Progressives"
Period during which the political advertisement is intended to be published, delivered, or distributed: 11.05.2026 – 04.06.2026
Total amount and value of other benefits received by political advertising service providers for the political advertisement: EUR 9,259.30 (including VAT)
Information on the origin of the funds and other benefits received by the political advertising service provider: Political Party "Progressives".
To report non-compliant political advertising: reklama@smg.lv
TRANSPARENCY NOTICE No. 27/05/2026/01
Sponsor: Union of Political Parties "Union of Greens and Farmers" (ZZS);
Registration No. 40008068957, registered address: Lielirbes Street 17A–30, Riga, LV-1046, Latvia;
e-mail: info@lzs.lv.
Entity paying for the political advertisement: Union of Political Parties "Union of Greens and Farmers" (ZZS),
Registration No. 40008068957, registered address: Lielirbes Street 17A–30, Riga, LV-1046, Latvia;
e-mail: info@lzs.lv;
authorized representative: SIA "Arena Media",
Registration No. 40003966746, acting pursuant to Power of Attorney No. 20/05/2026 issued on 20.05.2026,
represented on the basis of its Articles of Association by its Board Member, Kaspars Ulsts.
Period during which the political advertisement is intended to be published, delivered, or distributed: 27.05.2026 – 05.06.2026.
Total amount and value of other benefits received by political advertising service providers for the political advertisement: EUR 3,977.42 (including VAT).
Information on the origin of the funds and other benefits received by the political advertising service provider: state funding and private funding.
To report non-compliant political advertising: reklama@smg.lv
TRANSPARENCY NOTICE No. 02/06/2026/01
Sponsor: Association "Animal Freedom"
Entity paying for the political advertisement: SIA "PR Kvadrāts",
info@olsen.lv,
Alberta Street 13, Riga, Latvia, LV-1010
Period during which the political advertisement is intended to be published, delivered,
or distributed: 02.06.2026 – 16.06.2026.
Total amount and value of other benefits received by political advertising service providers
for the political advertisement: EUR 3,690.06 (including 21% VAT).
Information on the origin of the funds and other benefits received by the political advertising service provider:
Private funding (donations from numerous individuals).
To report non-compliant political advertising: reklama@smg.lv
